You cannot go ten minutes these days without hearing about some fight that broke out on Twitter or someone who said something via Twitter. However, before you dismiss Twitter as some website where people just communicate and say what they want, you will want to know that Twitter also has some major advantages for people who have small businesses.
Businesses both big and small are now making use of Twitter to promote their products and thus get their businesses going. But before you jump on the Twitter bandwagon, you first have to know that there is an art to using Twitter and you will only be allowed 140 characters. Nonetheless, you can pack quite a punch in those 140 characters if you know how to write better business tweets. Let it be said that most people who use Twitter for their businesses don’t know how to write business tweets and so may not get the success that they hope for when using the popular social network. If you want to try your hand at promoting your business via Twitter, there are some tips on how to write better business tweets that you may want to follow for maximum success. First is to keep it short. This is easy to do to begin with since you are only allowed a maximum of 140 characters. However, there have been some studies conducted that show 80 characters is ideal if you want to get the most out of your tweets. Another tip on how to write better business tweets that you will want to follow is to always make use of hashtags. The main benefit of these hashtags is that you can use them to classify and categorize your tweets.
For example, if you have a Twitter account and you are using it to sell makeup, you can use “#lipbalm” to help your tweet show up when people do a search on Twitter. Don’t forget that you can use multiple hashtags for your tweets so you increase their chances of showing up when people make searches. Another tip on how to write better business tweets is to make sure you do everything possible to entice people to click through. If your tweets include shortened URLs, take some tips from journalistic headline writing and ensure that your tweets really pop so people get enticed to click on your link to see what it is all about.
Lastly, always use proper grammar. You might argue that the 140 character is very limited, but it is also unacceptable for you to use bad grammar and wrong punctuation especially if you are engaging in business. You are a professional and writing “U” for “you” just doesn’t cut it.